GoodSense Training was formed in 2004 by Darren Good, a leading expert in personal safety and conflict resolution training in the UK. Darren contacted us as he wanted MacComms’ assistance in reaching national trade press, entering awards, and raising the profile and credibility of his training firm. We supported Darren’s fast-growing team by promoting the firms success across on and offline media coverage, as well as securing local broadcast coverage by inviting the presenters of Made in Leeds TV to take part in a self-defence training challenge.